digital marketing

How the 2026 Winter Olympics Redefined Global Sports Sponsorship Strategy

The Olympics bring to people’s minds the medals and rivalries and emotional podium moments. The 2026 Winter Olympics created two different competitions which operated in separate territories of the event. The Games showed that brands operated as sponsors who now set up their presence at…

How Asset Tracking Software Improves Operational Efficiency and Reduces Business Losses

As businesses grow, so does the complexity of managing their physical assets. From IT equipment and office devices to machinery, vehicles, and tools, organizations rely heavily on assets to keep operations running smoothly. However, without accurate tracking systems in place, assets can quickly become sources of inefficiency,…

Why Local SEO Strategies Are Critical for Small Businesses in 2026

In 2026, the digital marketing landscape continues evolving rapidly, yet one fundamental truth remains: most customers search for local businesses online before making purchasing decisions. Whether someone needs a restaurant, legal services, home repairs, or is simply exploring options for a digital marketing course nearby,…

How Brands Started February 2026: Key Moves from Feb 1-7, 2026 

How Brands Started February 2026: Key Moves from Feb 1-7, 2026 

The first weeks of February 2026 provide a clear view of brand marketing strategies which brands use to start their annual marketing activities. The period between two major holidays and end-of-year sales events gives brands an opportunity to make calculated strategic decisions. Companies now assess their market…

How HavStrategy Increased CRO and Revenue Without Increasing Ad Spend

How HavStrategy Increased CRO and Revenue Without Increasing Ad Spend

By 2026, most D2C brands aren’t struggling to get attention. They’re struggling to make that attention pay. Customer acquisition costs continue to rise, paid platforms feel increasingly crowded, and every additional unit of ad spend delivers less incremental return than it did a few years…

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