In today’s hyper-connected world, business organizations and marketers rely heavily on digital marketing in addition to simply utilizing it. From small businesses to multi-national organizations, digital platforms are where brands create awareness, interact with customers, and generate revenue. With this explosive growth and demand, it’s…
In today’s rapidly moving digital world, a week can change the way brands connect with their audiences. The updates could be changes to advertising platforms, new tools that impact how brands are visible, and more. Keeping pace with these changes isn’t just a good idea,…
Yes. You can begin a digital marketing course right after 12th, and the Boston Institute of Analytics’ Digital Marketing & Analytics program makes it even more accessible by combining hands‑on SEO, social media, ads, analytics, and AI tools—all in just six months with no prior…
We live in an extremely polarized world today and even advertising is starting to feel like a tightrope. Brands that once advocated for diversity, equity, and inclusion are now emerging back into what the ad industry is now calling “viewpoint neutrality,” moving away from luxury…
Digital marketing doesn’t stop and this week showed that. From courage from industry leader to changing consumer behaviors and AI led learning, this week provided new learning opportunities we can’t ignore. Whether you’re a brand strategist, content creator, or someone exploring a career in this…